70 Minutes of Agency Advice That Will Explode Your Business in 2026 (Feat. Frankie Fihn)

Two agency owners — one with 20 years in the space, one with seven — trade their six best GoHighLevel offer ideas back and forth, one for one, in a single sitting.

Frankie Finn — the guest behind one of Keaton's most-watched interviews — walks through three: renting out a website with a built-in quote widget for $197 a month instead of selling one-off web design, stacking free bonuses like a Cameo shout-out or a Starbucks gift card onto an offer nobody actually wants, and his all-time favorite, the "$100 bill" method — finding the single most expensive thing a business already sells and repositioning the whole offer around it. Keaton counters with three of his own: Google LSA's pay-per-lead guarantee that refunds bad leads automatically, a performance-based offer where the agency owns the ad account and just keeps a cut of every sale, and controlling a client's entire phone system so switching providers becomes nearly impossible. That's six GoHighLevel offer ideas in the first half hour — the other two-thirds of the episode covers outreach and retention with six ideas apiece, eighteen in total.

What's Working with Keaton Walker is the show for GoHighLevel agency owners who want more clients, sharper offers, and recurring revenue — covering GoHighLevel SaaS, AI services for agencies, and local business marketing along the way. Hosted by Keaton Walker — GoHighLevel agency owner and founder of the HighLevel Guild.

Chapters:
 0:00 Two agency veterans (20 years vs. 7) trade 18 ideas across offers, outreach, and retention
 2:49 Frankie: renting a website with a quote widget instead of selling one, $197/month
 9:37 Stacking free bonuses (a Cameo shout-out, a Starbucks card) onto an offer nobody wants
 17:01 The "$100 bill" method: reframing your priciest service as the entry offer
 26:01 Keaton: owning a client's phone system so they can never leave
 29:05 Outreach: the 2-minute custom visual demo instead of a cold pitch
 40:42 Why beginners should build an inbound platform instead of grinding outreach forever
 47:59 Retention starts with who you sign, not the results you deliver
 56:17 The "grand welcome": handwritten notes and Edible Arrangements on day one
 59:18 Automated reporting that makes clients feel the work happening, even when software did it

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